The catchy Pringles slogans such as “Once you pop, the fun don’t stop” and “Once you pop, you can’t stop” became as popular as the product itself. The product was distributed and marketed internationally from 1991. Soon, Pringles was available across the country. In 1968, P&G began selling and marketing the product in Indiana. Although Baur designed the product, Alexander’s name is on the patent. However, Baur is credited for selecting the tubular can for the product.Īlexander Liepa, another Procter & Gamble researcher, improved the chip’s taste. Baur was successful in designing them but fell short of making them palatable. Baur began designing saddle-shaped chips. We will talk about him and the Pringles logo in great detail but let’s first look into how it all began. Pringles, who always convinced you to put your hands inside the tubular container, is one of the most popular brand mascots in the world today. The man with the bushy mustache and hair parted down the middle is none other than Mr. Speaking of the Pringles logo, do you know who the man with the mustache in the Pringles emblem is? Be it Cheddar Cheese or Sour Cream & Onion, or even Wendy’s Spicy Chicken Sandwich, “once you pop, the fun don’t stop.”įrom the packaging design to the logo to the product, everything about Pringles is magical. Is there anyone who does not like to slide their hand inside that iconic Pringles container? There is something incredibly satisfying about putting your hand inside the container and slowly putting that curved and crispy devil into your mouth with your eyes shut.
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